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Everything You Know About Passive Income Is Wrong

Smashing the Plateau

Creating a business that generates passive income has become the Holy Grail for many entrepreneurs. Everyone from coaches to bloggers is trying to cash in in a cottage industry that revolves around selling advice on how the make this happen. Unfortunately, the assumptions about what this means is almost always wrong – not to mention potentially dangerous. Today we put that bad advice to rest and show you how to really build a successful self-running business.

Topics include:

  • A new way of looking at making money while you sleep.
  • The problem with selling information products.
  • What you can learn from Weight Watchers about building an empire

 

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About the author, David Shriner-Cahn

David is the podcast host and community builder behind Smashing the Plateau, an online platform offering resources, accountability, and camaraderie to high-performing professionals who are making the leap from the corporate career track to entrepreneurial business ownership.

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