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STP011: Why Risks Aren’t Reckless with Wesley Hein

Why Risks Aren’t Reckless with Wesley Hein

Wesley Hein likes to talk about risk, whether it’s the risk of starting a new business, the risk of staying where you are, or the risk of sticking with your dream when everyone is telling you to abandon it. As the founder of Enigma Records (the label responsible for signing such musical artists as the Red Hot Chili Peppers, Motley Crue, and Devo) and early Silicon Valley pioneer, Wesley knows about risk better than most.

On this episode of “Smashing the Plateau,” Wesley discusses his views on unique perspective on risk and how you can use it to your advantage.

Topics include…

  • What passion actually means
  • Conquering the first step: pulling the trigger
  • Why accepting the fear of failure is mandatory
  • Finding success in unexpected places
  • How to turn personal struggle into group triumph

Wesley Hein is the CEO of Master Channel (formerly Idea Den), a branding company that blends content, commerce, and community. Throughout his career, he has repeatedly found himself at the forefront of whatever new opportunity seemed the most exciting.





About the author, David Shriner-Cahn

David is the podcast host and community builder behind Smashing the Plateau, an online platform offering resources, accountability, and camaraderie to high-performing professionals who are making the leap from the corporate career track to entrepreneurial business ownership.

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