How to Create Fun + Easy Video Marketing Featuring Nina Froriep
Nina Froriep has seen it all from the early 90ies on independent features, to big national TV commercials, corporate mega-shows, and Emmy award-winning documentary films, including one she produced and directed, called Abraham’s Children. We discuss: A better, faster, cheaper way to put yourself out with videos [02:25] The connection between finding your audience and…
Read Full PostBuilding a Product to Solve Your Own Pain Point Featuring David Henzel
David Henzel is the CEO of upcoach and a veteran entrepreneur who has been building in the saas and e-com space for over 20 years. He had multiple exits, including MaxCDN. We discuss: Applying business principles to your personal life [03:14] A one-stop-shop for your coaching business [06:57] 80% of the problems in the coaching…
Read Full PostReimagining Growth Through Strategic Partnership Featuring Daniel Varroney
Daniel A. Varroney is the author of the groundbreaking new book, Reimagining Industry Growth. He is also founder of Potomac Core, a strategic consulting firm that specializes in association transformation and industry-focused strategic partnerships. He has built a successful career as an association executive, leading organizations with diverse focus, from manufacturing to high tech to…
Read Full PostFinding Your Niche at the Intersection of Evolutionary Psychology and Digital Marketing Featuring Tim Ash
Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization. We discuss: Great traffic to awful websites [02:52] How to make your transition from corporate to solopreneuership easier [05:15] Why it’s important to…
Read Full PostWhy You Need a Marketing Plan for Your Book Featuring Jane Wesman
Jane Wesman is an entrepreneur, marketing expert, and mentor. President of Jane Wesman Public Relations, based in New York City, Jane is one of the country’s top book publicists with an impressive record of creating national bestsellers, particularly in the areas of leadership, management, and personal growth. She has worked with such business thought-leaders as…
Read Full PostHow to Leverage LinkedIn as a New Consultant Featuring JD Gershbein
Since 2006, JD Gershbein has been at the forefront of the social media conversation. One of the world’s first independent LinkedIn consultants, JD pioneered a model of authentic business communication that serves ambitious professionals striving to make their mark in the Digital Age. We discuss: What to do with your LinkedIn profile once you’re unemployed…
Read Full PostAuthor of Tiny Business, Big Money, Elaine Pofeldt
Elaine Pofeldt, journalist and author of Tiny Business, Big Money. We discuss: Common strategies for one-person businesses [02:22] Automation is always a low-hanging fruit [07:06] How enthusiasm makes us hard on ourselves [10:53] What prompts employees to start their own business [14:03] How to dominate a very tiny niche and think as big as Jeff…
Read Full PostWhy You Need to be Obsessed with Your Clients’ Success Featuring Desmond Dixon
Desmond has over 5 million dollars in sales experience with personal enrollments in the thousands. He has worked in numerous industries and has brought his marketing and sales philosophy into a number of organizations. We discuss: Getting through a chemical engineering degree when you want to be in sales [02:23] If you’re not failing, you’re…
Read Full PostWhy You Need to Share Your Expertise Featuring Lori Highby
Lori Highby is a podcast host, speaker, educator, and founder of Keystone Click, a strategic digital marketing agency. Using her vast multi-industry knowledge – gained from experience and education, she has the ability to see the potential of greatness within the already established good of a business. We discuss: The courage to ask “Who do…
Read Full PostHow to Establish a Branded Consultancy Featuring Kevin Perlmutter
Kevin Perlmutter is Chief Strategist & Founder of Limbic Brand Evolution – a brand strategy & neuromarketing consultancy. Kevin helps brand leaders get even better at attracting and retaining customers, by turning emotional insight into a competitive advantage. We discuss: It’s about focusing on what matters most [02:45] The evolution DNA as a key to…
Read Full PostWhy Daydreaming Can Lead to Incredible Opportunities Featuring Juliet Hahn
Juliet Hahn is a storyteller, consultant, public speaker, and content creator. Her mission in life is to give Women and Men a stage to share their stories. She believes deeply that everyone has a story and we all can learn from each other. We just need to listen. We discuss: Women can do it all…
Read Full PostWriting a Parable to Influence Your Audience Featuring Brian Ahearn
Brian Ahearn is the Chief Influence Officer at Influence PEOPLE. An international trainer and consultant, he specializes in applying the science of influence in everyday situations. He is one of only a dozen individuals in the world who holds the Cialdini Method Certified Trainer designation. We discuss: Why influence is critical for the success of…
Read Full PostWhat is Your Virtual Style? Featuring JD Gershbein
Since 2006, JD Gershbein has been at the forefront of the social media conversation. One of the world’s first independent LinkedIn consultants, JD pioneered a model of authentic business communication that serves ambitious professionals striving to make their mark in the Digital Age. We discuss: The virtual equivalent of your best self [04:52] Why selling…
Read Full PostLeading a B2B Association Featuring Jim Roddy
Jim Roddy is the President and CEO of the Retail Solutions Providers Association. He has been active in the retail IT industry since 1998, including 11 years as the President of Business Solutions Magazine, six years as an RSPA board member, and several years as an industry business coach. We discuss: The journey of a…
Read Full PostFitness Fosters Productivity and Reduces Stress Featuring Carl Ficks
Carl Ficks helps busy professionals get back in the fitness game so they can be less stressed and a lot more productive. His “Ficks System” is a proven road map for athletes and weekend warriors alike. We discuss: Trial work as an extension of athleticism [02:49] How to mix skills and attributes as an artist…
Read Full PostHow to Take Control of Your Business and Your Life Featuring Sajad Husain
Sajad Husain is the CEO of Cause and Effect Consulting. He is a persevering, enterprising, and top-performing executive and former attorney with expertise in vision-setting, project oversight, development, and implementation, compliance, internal and external communications, relationship management, legal and policy review, resource, and people-management, community outreach and organizing. He is an analytical and broad-minded influencer…
Read Full PostWhat’s the Worst that Can Happen Featuring Kellan Fluckiger
Kellan Is the Ultimate Catalyst for Personal transformation. Author of 15 books, Creator of the “Ultimate Life Transformation Experience.” If you really want to change your results, Kellan’s Experience and System will get you there. We discuss: A method to tell your story in a powerful way [02:05] Your power is proportional to your vulnerability…
Read Full PostPivoting into a Talent-Centric Business Featuring Carol Schultz
Carol Schultz is a talent equity and leadership coaching and advisory expert, and Founder/CEO at Vertical Elevation. Over the past 29 years, she‘s honed her expertise and formed an intrinsic understanding of successful recruiting and alignment processes. We discuss: The most important department in a company [02:33] People leave managers, not jobs [06:04] The area…
Read Full PostFinding Your 5 Whys Featuring Michael Bauman
Michael Bauman is the CEO of Success Engineering, a Tony Robbins certified coach and he helps entrepreneurs feel that they are enough and know they are not alone. He is also the host of the podcast, Success Engineering, where he interviews experts and industry leaders, from Broadway Directors and actors to multi-millionaire CEO’s, to neuroscientists…
Read Full PostHow to Achieve Healthy Revenue Growth Yourself Featuring Darrell Amy
With 27 years of B2B marketing and sales experience ranging from mid-sized local companies to enterprise organizations, Darrell has diverse experience across the sales and marketing landscape. He has trained thousands of salespeople in solution selling, created digital marketing strategies for hundreds of companies, and consulted with Fortune 500 technology companies. He knows what works—and…
Read Full PostYou Can Decide How You Want to Grow Your Business Featuring Diane Tarshis
Diane Tarshis is a seasoned business advisor and founder of Startup Distillery. Working with entrepreneurs across the US and around the globe, Diane uses her unique mix of finance, retail, manufacturing, and operations experience to help entrepreneurs distill their ideas into profitable, growing businesses. We discuss: Shifting from corporate life to small business life [02:32]…
Read Full PostWhy You Can Write a Book and Quit Repeating Yourself Featuring Jaime Jay
Jaime Jay is the founder and managing director of Bottleneck Distant Assistants. Founded in 2016, Bottleneck is an outsourcing agency that helps businesses identify, hire, and cultivate their workforce through a carefully designed systematic approach to growth. A veteran US Army paratrooper who received the Army Achievement Medal for Meritorious Service, Jay’s additional business experience…
Read Full PostHow to Create Personal Brand Clarity Featuring Suzanne Tulien
With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne’s inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. We discuss: The many expectations of a logo [02:24] A framework that helps you say “no” [06:45] What…
Read Full PostShould You Write Your Own Copy? Featuring Gio Marcus
Gio Marcus is copywriting mentor who teaches high-converting copy to entrepreneurs who want to reach millions and make millions. We discuss: How to become your brand’s own best copywriter [02:32] A copy that’s more than a static set of words on a page [05:51] What makes people bolder in their copywriting [07:06] The first thing…
Read Full PostHow to Overcome Your Avoidance of Public Speaking Featuring Tom Bailey
Tom Bailey is the founder of Succeed Through Speaking and he spent the first 25 years of his life becoming an expert at AVOIDING public speaking, presenting and being in front of groups of people. However, since overcoming his life-limiting fear of speaking and presenting he has experienced first-hand how people can succeed through speaking.…
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