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How to Get More Traffic and Conversions for Your Content Featuring Daniel Daines-Hutt

Daniel Daines-Hutt is a self-confessed ‘marketing nerd.’ He has a background in Direct Response advertising, but ironically, it’s his Content Marketing that people know him for. We discuss: Cracking the code of getting people to read, listen or watch your content [02:21] Pre-framing problems and objections in advance [03:40] The goal of your content [05:13]…

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Developing Your Platform as an Author Featuring Dan Blank

Dan Blank is the founder of where he helps writers develop a human-centered approach to marketing and reaching their readers. We discuss: How we would have written the headline 50 years ago [02:40] Ways people are missing the boat when it comes to marketing their creativity [05:03] Why you should be promoting your competitors…

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Focus on Results Featuring Gabe Arnold

Gabe Arnold is the Founder & CEO of Business Marketing Engine. He is known as a serial problem-solver. We discuss: Entrepreneurship is not a single-skill set [02:38] How to filter inputs that will [not] help you [06:02] How to accept or ignore a critique on your selling skills [09:04] Worrying about selling first and delivering…

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Product Discovery Consulting Featuring Jim Morris

Jim Morris co-founded PowerReviews which grew to 1,200+ clients and sold for $168 million. He product-managed and architected one of the first ecommerce engines at online retailer which had a $450 million IPO. We discuss: The need for product discovery [02:06] Choose your own adventure [05:42] Why product discovery is so important for the…

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Creating Opportunities that are Grounded in Your Principles Featuring Merritt Minnemeyer

Merritt Minnemeyer, ACC, CPC, ELI-MP, is the Founder of Master of One Coaching, which serves visionary founders transforming into powerful leaders of purpose-driven movements.  We discuss: Choose well, choose wisely, choose love [2:01] A guiding principle that creates a third option [12:25] Walking the walk of social entrepreneurship [14:25] How to turn around an employee’s…

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Why Audio Quality Is Important for Creatives Featuring Zachariah Moreno

Zachariah Moreno is the co-founder, CEO and CTO of SquadCast

Zachariah Moreno is the co-founder, CEO and CTO of SquadCast. He is a technologist, podcaster, author, and co-founder of SquadCast. Zach and his team are on a mission to connect creatives.   We discuss:  Why developing only a product is not enough [1:34]  A side project that turns into a unique tool focused on quality and reliability [3:54]  When you don’t know that you’ve…

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Improve Your Influence Featuring Stacey Hanke

Stacey Hanke author of “Influence Redefined: Be the Leader You Were Meant to Be, Monday to Monday”

Stacey Hanke is author of the book “Influence Redefined: Be the Leader You Were Meant to Be, Monday to Monday”. She has trained and presented to thousands to rid business leaders of bad body language habits and to choose words wisely. She’s worked with leaders at FedEx, Nationwide, Boeing and Oracle. She is a Certified Speaking Professional…

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Multiply Your Success with Interns Featuring Matt Zinman

Matt Zinman, CEO of The Internship Institute

Matt Zinman is a difference-maker devoted to personally enrich the lives of at least 100 million people by 2025.   We discuss:  How interns could be helpful when going through a major transition [1:32]  Putting earned confidence in action [6:27]  Hiring interns versus hiring virtual assistants [8:30]  Ways to use interns as a multiplier [9:30]  Overcoming business challenges with a no-quit…

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The Unstoppable Startup Featuring Uri Adoni

Uri Adoni is the author of the book "The Unstoppable Startup – Mastering Israel's Secret Rules of Chutzpah"

Uri Adoni is the author of the book “The Unstoppable Startup – Mastering Israel’s Secret Rules of Chutzpah”, published by Harper Collins.    We discuss:  The secret sauce of the Israeli high-tech companies [1:53]  Summarizing your 30-minute talk to a tweet [4:07]  The six principles behind the mindset of chutzpah [6:34]  Why you need a good musical ear to dominate your niche [17:48] …

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Business Success in an Age of Disruption Featuring Mark Monchek

Mark Monchek is the Founder and Chief Opportunity Officer of Opportunity Lab

Mark Monchek is the Founder and Chief Opportunity Officer of Opportunity Lab, a strategy consulting firm focused on conscious growth.   We discuss:  A new way to think about disruption and opportunity [1:57]  How a non-unique company thrives during a pandemic [3:21]  The key frameworks necessary to build a culture of sustainability [5:56]  The wider lens of the collective…

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Control Your Future as an Entrepreneur Featuring Craig M. Chavis, Jr.

Craig Chavis Jr. author of Burdens of a Dream

Craig M. Chavis, Jr. is an author and coach that specializes in helping working professionals launch profitable businesses and successfully transition into full-time entrepreneurship.   We discuss:   Planting the seeds of becoming an entrepreneur [1:55]  None of us are self-made [5:18]  A mentorship that turns things around [6:52]  The most important variable in the PIE formula [9:07]  The entrepreneur…

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Using LinkedIn to Find High Value Clients for Consultants and Coaches Featuring Trevor Turnbull

Trevor Turnbull is the CEO of Linked Into Leads and Founder of the transformative Expert Selling programs where he empowers B2B SOLOpreneur consultants and coaches to connect with their “Most Valuable Prospects” using the LinkedIn LINCHPIN Method. We discuss: The mistakes consultants and coaches make that cause them to be stressed and overworked [2:31] The…

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