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Fix Your Dry Sales Pipeline Featuring Stephen Woessner

Stephen Woessner is the founder and CEO of Predictive ROI (PROI), a digital marketing agency, and the host of Onward Nation and Sell With Authority Podcasts. Since the advent of the commercial Internet, Stephen has collected tens of thousands of data points that have given him the ability to identify what he calls the “8 Money Draining Mistakes” and the “8 Money Making Opportunities.”

In today’s episode of Smashing the Plateau, you will learn you can increase revenues online consistently and repeatedly.

Stephen and I discuss:

  • Why you need to have a purpose for your podcast [00:38]
  • The concept of a platform to grow your business revenue [00:57]
  • The link between content creation and business development [03:34]
  • How he uses a podcast to help other businesses [05:34]
  • Relating dry sales to 8 kinds of mistakes [10:02]
  • How to identify your target audience when you’re a corporate refugee [12:43]
  • Stephen’s experience in communities [18:10]

Learn more about Stephen at



Thank you to Our Sponsor:

The Smashing the Plateau Community

About the author, David Shriner-Cahn

David is the podcast host and community builder behind Smashing the Plateau, an online platform offering resources, accountability, and camaraderie to high-performing professionals who are making the leap from the corporate career track to entrepreneurial business ownership.

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