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Finding Your 5 Whys Featuring Michael Bauman

Finding Your 5 Whys Featuring Michael Bauman

Michael Bauman is the CEO of Success Engineering, a Tony Robbins certified coach and he helps entrepreneurs feel that they are enough and know they are not alone.

He is also the host of the podcast, Success Engineering, where he interviews experts and industry leaders, from Broadway Directors and actors to multi-millionaire CEO’s, to neuroscientists and more to uncover how they define success, how they create it on a daily basis and explore the challenges they have overcome both internally and externally to achieve their personal definition of success.

We discuss:

  • The difference between a technician and a business owner [02:54]
  • How to create the feeling of success [04:28]
  • The five whys every entrepreneur should ask themselves [07:55]
  • The different layers of success [11:48]
  • An expert in pain for social disconnection [15:05]
  • How research can help you become an expert in a particular area [18:05]
  • Where to find the best avatar for your first audience [19:47]
  • Making sure your ladder is leaning up against the right building [22:50]

Learn more about Michael at

About the author, David Shriner-Cahn

Host of the podcasts Smashing the Plateau and Going Solo, David guides solopreneurs selling knowledge and creativity to build profitability and sustainability in their businesses.

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