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Fine Tune Your Customer’s Journey Featuring Paul Sokol

Deemed the “Mad Scientist” of sales & marketing automation, Paul Sokol has been involved in countless projects as a result of his world-class customer journey automation and advertising authority.

In today’s episode of Smashing the Plateau, you will learn how pattern recognition fuels your marketing and sales process.

Paul and I discuss:

  • Paul’s background as an electrical engineer [01:42]
  • Machine learning and advertising [03:09]
  • Connecting everything to your customer’s experience [13:56]
  • Learning new tools and adding the skillset to your business [18:22]

Learn more about Paul at,

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The Smashing the Plateau Community

About the author, David Shriner-Cahn

Host of the podcasts Smashing the Plateau and Going Solo, David guides solopreneurs selling knowledge and creativity to build profitability and sustainability in their businesses.

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