Yesterday, on Smashing The Plateau, Michael Roderick took us on his journey from Broadway producer to relationship design specialist. He talked about his successes in networking, procuring investors, and asking the right questions.
Below are some of his biggest influences:
1) Seth Godin
Many of Seth’s books caused me to rethink my processes and take much bigger risks.
Ken has been a mentor to me from the earliest days of my producing, and he introduced me to books by Seth Godin, Robert Cialdini, and more.
Robert’s book taught me so much about why we say yes to things. It made me a more effective fundraiser and also a better copywriter.
This book started my journey on digging into the power of connectors and how they are a huge part of the growth of organizations. It was the inspiration for my conference.
I was told quite some time after I started doing the work I do that I reminded them of this book, so I decided to give it a read. So much of the information in it still holds up to this day.